| Original language | English (US) |
|---|---|
| Title of host publication | Tourism and Generation Y |
| Publisher | CABI Publishing |
| Pages | 119-130 |
| Number of pages | 12 |
| ISBN (Print) | 9781845936013 |
| State | Published - Dec 4 2009 |
Fingerprint
magazine
Millennials
ASJC Scopus subject areas
- Business, Management and Accounting(all)
- Environmental Science(all)
- Social Sciences(all)
Cite this
Loda, M. D., & Coleman, B. C. (2009). Adjusting attitudes using traditional media: Magazines can still move millennials. In Tourism and Generation Y (pp. 119-130). CABI Publishing.
Adjusting attitudes using traditional media : Magazines can still move millennials. / Loda, Marsha D; Coleman, Barbara Carrick.
Tourism and Generation Y. CABI Publishing, 2009. p. 119-130.Research output: Chapter in Book/Report/Conference proceeding › Chapter
Loda, MD & Coleman, BC 2009, Adjusting attitudes using traditional media: Magazines can still move millennials. in Tourism and Generation Y. CABI Publishing, pp. 119-130.
Loda MD, Coleman BC. Adjusting attitudes using traditional media: Magazines can still move millennials. In Tourism and Generation Y. CABI Publishing. 2009. p. 119-130
@inbook{cc3d6657c66d4bc7b7dc3434e901b515,
title = "Adjusting attitudes using traditional media: Magazines can still move millennials",
author = "Loda, {Marsha D} and Coleman, {Barbara Carrick}",
year = "2009",
month = "12",
day = "4",
language = "English (US)",
isbn = "9781845936013",
pages = "119--130",
booktitle = "Tourism and Generation Y",
publisher = "CABI Publishing",
}
TY - CHAP
T1 - Adjusting attitudes using traditional media
T2 - Magazines can still move millennials
AU - Loda, Marsha D
AU - Coleman, Barbara Carrick
PY - 2009/12/4
Y1 - 2009/12/4
UR - http://www.scopus.com/inward/record.url?scp=80555137087&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=80555137087&partnerID=8YFLogxK
M3 - Chapter
AN - SCOPUS:80555137087
SN - 9781845936013
SP - 119
EP - 130
BT - Tourism and Generation Y
PB - CABI Publishing
ER -