Communication, Flexibility, and Resilience: Navigating the Shift to Virtual Service-Learning During COVID-19

Carrie Reif-Stice, Sarah Smith-Frigerio

Research output: Contribution to journalArticlepeer-review

Abstract

Major disruptions to traditional academic learning have occurred since the onset of the COVID-19 pandemic, as most higher education institutions have shifted to online or hybrid course delivery. This virtual shift has significant implications for service-learning. In this study, we explored the impact of virtual service-learning on public relations instructors and community partners. Interview respondents described challenges to virtual service-learning related to the pandemic but also noted unanticipated benefits, such as creativity and resilience. In addition, community partners and public relations instructors recommended a heightened focus on communication, flexibility, and adaptability to ensure successful virtual service-learning experiences for students and organizations.

Original languageEnglish (US)
Pages (from-to)477-488
Number of pages12
JournalJournalism and Mass Communication Educator
Volume76
Issue number4
DOIs
StatePublished - Dec 2021

Keywords

  • COVID-19
  • instruction
  • online
  • public relations
  • service-learning

ASJC Scopus subject areas

  • Education
  • Communication

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