Abstract
Since 1994, the University of South Carolina at Columbia and the Wirtschaftsuniversität Wien (Vienna University of Economics and Business Administration) have offered a joint master's degree in international business. Communication instruction was initially a stable component of the program, with a week-long course at the beginning and a report-writing workshop at the end, followed by individual instruction in preparing deliverables for a consulting field project. Since the field projects were phased out in 2003, students continue to receive the one-week communication course in Vienna; after that, they have voluntary access to individual instruction from the Center for Business Communication at the University of South Carolina and exposure to in-class communication workshops as scheduled by faculty across the business disciplines. Although student feedback is positive, these instructional methods currently lack consistency. To achieve such consistency, a communication center can help to integrate instruction within MBA programs through communication intensive courses, writing studios, or a communication capstone course.
Original language | English (US) |
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Pages (from-to) | 197-208 |
Number of pages | 12 |
Journal | Business Communication Quarterly |
Volume | 68 |
Issue number | 2 |
DOIs | |
State | Published - Jun 1 2005 |
Keywords
- Communication Across the Curriculum
- Communication center
- Communication workshops
- Individual instruction
- Partner MBA program
ASJC Scopus subject areas
- Business and International Management
- Business, Management and Accounting (miscellaneous)
- Arts and Humanities (miscellaneous)
- Economics, Econometrics and Finance (miscellaneous)