Introduction to the Special Issue: Psychology, Marketing, and Celebrities

Robert Reeves

Research output: Contribution to journalArticle

2 Citations (Scopus)
Original languageEnglish (US)
Pages (from-to)637-638
Number of pages2
JournalPsychology and Marketing
Volume29
Issue number9
DOIs
StatePublished - Sep 1 2012

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Marketing
Psychology
Celebrity

ASJC Scopus subject areas

  • Applied Psychology
  • Marketing

Cite this

Introduction to the Special Issue : Psychology, Marketing, and Celebrities. / Reeves, Robert.

In: Psychology and Marketing, Vol. 29, No. 9, 01.09.2012, p. 637-638.

Research output: Contribution to journalArticle

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