The Psychological Dynamics of Workplace Bullying: Recognizing Internal Marketing Erosion.

Mary F. Mobley, Michel C. Mobley, Peter Basciano, Lou E. Pelton, Richard W. Easley

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

    Abstract

    The article offers information on a special session which will discuss the psychological aspects of bullying in the workplace and its impact on the individual's well-being and on the organization's welfare that will be framed within an internal marketing (IM) perspective.
    Original languageEnglish
    Title of host publicationSociety for Marketing Advances Proceedings
    Pages312
    Number of pages1
    Publication statusPublished - 2012

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    Mobley, M. F., Mobley, M. C., Basciano, P., Pelton, L. E., & Easley, R. W. (2012). The Psychological Dynamics of Workplace Bullying: Recognizing Internal Marketing Erosion. In Society for Marketing Advances Proceedings (pp. 312)