An analysis of marketing and accounting educators ethics preferences

Philip H. Siegel, Pamela Z. Jackson

Research output: Contribution to journalArticle

Abstract

To assist academic institutions and professional educator associations in accounting and marketing to develop and implement an ethical code, we compared university faculties' perceptions of 142 types of behaviors for teaching, research and service. The research used the Integrated Social Contracts Theory (ISCT) to compare norms of ethically acceptable/unacceptable behaviors of accounting and marketing educators. The findings can assist decision makers, university administrators, ethics committees in clarifying differences in ethical values between functional areas in business.

Original languageEnglish (US)
Pages (from-to)25-42
Number of pages18
JournalJournal of Legal, Ethical and Regulatory Issues
Volume14
Issue number1
StatePublished - Oct 25 2011

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marketing
moral philosophy
educator
contract theory
teaching research
university
decision maker
Values

ASJC Scopus subject areas

  • Law
  • Sociology and Political Science

Cite this

An analysis of marketing and accounting educators ethics preferences. / Siegel, Philip H.; Jackson, Pamela Z.

In: Journal of Legal, Ethical and Regulatory Issues, Vol. 14, No. 1, 25.10.2011, p. 25-42.

Research output: Contribution to journalArticle

Siegel, Philip H. ; Jackson, Pamela Z. / An analysis of marketing and accounting educators ethics preferences. In: Journal of Legal, Ethical and Regulatory Issues. 2011 ; Vol. 14, No. 1. pp. 25-42.
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