TY - JOUR
T1 - Exploring the interaction of patient activation and message design variables
T2 - Message frame and presentation mode influence on the walking behavior of patients with type 2 diabetes
AU - Ledford, Christy J.W.
PY - 2012/10
Y1 - 2012/10
N2 - Examining interpersonal (physician-patient) communication strategies for promoting walking exercise to patients with type 2 diabetes assigned to primary care clinics, the study evaluated two message design variables-frame and presentation mode-as influencers of communication and adoption success.The single-site, four-week, prospective intervention study followed a 2×3 factorial, non-equivalent comparison group quasi-experimental design.Results showed frame was significantly related to steps walked; however, when including patient activation as an interaction, frame was non-significant.The model including patient activation interactions, however, detected significant mode effects on behavior.Results provide evidence that statistics are most effectively used with activated patients.
AB - Examining interpersonal (physician-patient) communication strategies for promoting walking exercise to patients with type 2 diabetes assigned to primary care clinics, the study evaluated two message design variables-frame and presentation mode-as influencers of communication and adoption success.The single-site, four-week, prospective intervention study followed a 2×3 factorial, non-equivalent comparison group quasi-experimental design.Results showed frame was significantly related to steps walked; however, when including patient activation as an interaction, frame was non-significant.The model including patient activation interactions, however, detected significant mode effects on behavior.Results provide evidence that statistics are most effectively used with activated patients.
KW - diabetes
KW - gain/loss framing
KW - persuasion
KW - physician-patient communication
KW - presentation mode
UR - http://www.scopus.com/inward/record.url?scp=84867023347&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84867023347&partnerID=8YFLogxK
U2 - 10.1177/1359105311429204
DO - 10.1177/1359105311429204
M3 - Article
C2 - 22253330
AN - SCOPUS:84867023347
SN - 1359-1053
VL - 17
SP - 989
EP - 1000
JO - Journal of Health Psychology
JF - Journal of Health Psychology
IS - 7
ER -